E-commerce
We propel brands and sales by delivering high-performance e-commerce using a revolving arsenal of technical, strategic and creative skills. Building and implementing CRO strategies. Integrating CRM. Payment systems. ERPs. The whole shebang.
Art direction
UX research and consultation
Content creation
Wireframing and prototyping
Brand development
Email design and build
A data-driven design team
We have an extremely experienced e-commerce design team who study user behaviour and insight data. We delve deep into the metrics that exist far beyond sales and profits to drive innovative creatives.
Having taken a leaf out of the time-honoured creative e-commerce agency bible that says, ‘if you can’t measure it, you can’t improve it’, our aim is always to both measure and improve. We make sure that an ever-increasing percentage of visitors landing on your site are inspired to stay a while, browse around and move through to make a purchase.
Our creative design team fine-tunes the appearance of your e-commerce store by taking into account:
- Site load times
- Visitor capture rate
- Time on site
- Time to purchase
- Number of site visits before purchase
- The average number of pages visited
- Product description clicks
- Product picture clicks
- Repeat visits
We want to know what it takes to convert your site visitors into returning customers, and where elements of your site design can be adjusted to enhance your conversion rates. We identify what interests your visitors and what they tend to ignore, then test, adjust and test again.
Figures might seem boring to some and that’s fine! To us, these metrics are pure gold. They sing to us, inspiring and guiding the process of fine-tuning your store and improving your bottom line.
The perfect product page
There are many factors to consider in the design of an effective product page. Firstly, it needs to load instantly – any delay and you run the risk of users abandoning your store. Your product page needs to grab the attention of the visitor and inspire them to seek further information.
Secondly, the information density needs to be right. Striking a balance between sales copy and key product information is important. Getting your message across is vital, but cloaking it in a large block of text is not always the best approach.
Your main sales copy needs to be accessible. How to do that without concealing it behind a series of user-generated clicks is an artform that we have refined having created successful design for a varied portfolio of clients.
Finally, product imagery is key. Having a gallery of credible, engaging imagery and showing each product in its best possible light is fundamental to increasing your sales conversions.
Are you ready for success?
Wherever you are on your e-commerce journey, as a full-service agency with a portfolio of brands that reach across a variety of e-commerce niches and sectors, we can tailor a cost-effective package of e-commerce creative agency services to help you on your way.
If you would like to have a discussion with us about re-igniting your e-commerce project, we have a number of options for you to choose from on our Contact Page. We are here to help.
Our promise to you is that we will take the time to listen, understand what you need from us and provide you with expert advice and guidance.